BTEC CREATIVE MEDIA - L2 & 3
BTEC CREATIVE MEDIA - L2 & 3
Unit 54: Digital Graphics for Print
Deadlines: Task 1 - Mon 27th Feb Task 2 - Thu 30th Mar Task 3 - Wed 24th May Task 4 - Fri 26th May
Final Deadlines: Fri 26th May
Assignment title
Independent Production press release
Aim and Purpose of this unit is to give learners the knowledge and skills needed to produce, control and manipulate digital graphics used for a range of print, interactive and moving image media
Idlewild-Juno is a competitive post production company in search for new and exciting talent within the Creative Film sector. To coincide with the release of your upcoming productions, Idlewild-Juno are looking to advertise the talent they have on offer. In order to do this, you have been tasked to produce a MINI press release pack encompassing various creative ideas within the digital graphics sector. The Press are expecting an A3 poster, dvd cover, a Main Production company logo and a short written intro to your production ALL too professional standards.
Task 1
Investigation:
You will be given lessons in class which will focus on the understanding various file formats and applications. You shall be looking into various common file formats such as vectors, metafiles and file extensions. Students will also learn about various raster and vector based applications and how they are used in different media forms such as print and moving image.
You shall then prepare a short magazine article discussing the various file formats and how they are used effectively within various media forms provided.
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This provides evidence for P1, M1, D1
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Magazine Template to Follow - you will need to add extra pages
A comprehensive breakdown/guide on what you need to do to complete Task 1 successfully.
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Mon 27th Feb
Task 2
Skills Development:
You will be given various lessons on appropriate digital design programs, exploring the workspace and work area. You will have to time to practice with various design ideas exploring an array of tools and features that will aid you in your final designs. Designers will require excellent skills in the manipulation of various productions taking into account layers, cloning, adjustments, resolutions and professional cutting techniques.
You will continually develop and produce a portfolio of work that showcases your development of skills in using image design and manipulation software
This provides evidence for P2, M2, D2
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Awesome Sites to help you out:
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http://www.creativebloq.com/graphic-design/pro-guide-logo-design-21221
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https://www.nyfa.edu/student-resources/make-movie-posters-promote-film/
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https://www.macprovideo.com/hub/photoshop/making-a-dvd-cover-template-in-photoshop
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Posters
Logos
DVD Covers
Thur 30th Mar
Task 3
Wed 24th May
Design and Produce Digital Graphics:
You will design and produce a series of digital graphics specified in the brief given. A Poster, DVD cover, a Production Company Logo and short written brief of your video production addressing the press. It is important you use a variation of file formats and produce your designs with a professional level of creativity and flair.
You are to produce a finished portfolio/press pack to coincide with the upcoming release of your video production.
This provides evidence for P3, M3, D3
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PRESS RELEASE SHEETS - STATEMENTS - LESSON POWERPOINT and EXAMPLES
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Basic Press Release Templates to look over
Task 4
Review:
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You should deliver your press pack to an appropriate audience, evaluating the various designs and creative ideas ideas you have embarked upon for you video production release. It is important to gage whether your ideas have engaged your chosen audience. Once you have gathered responses, you will then produce a short sound bite (5mins) evaluating/reviewing your own press release and how you feel it meets the required criteria set.
Remember, you must include critical response provided and provide your own opinion as to the validity within your soundbite
This provides evidence for P4, M4, D4
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